Globe recognized for intellectual property protection efforts

Carlo Santos, Senior Director for Analytics, Intelligence and Stakeholder Engagement, receives IPOPHL’s citation for Globe at the recent Gawad Yamang Isip Awards.

Globe has been honored by the Intellectual Property Office of the Philippines (IPOPHL) for its significant contributions to safeguarding intellectual property (IP) rights and combating digital piracy, as part of the Gawad Yamang Isip Awards (GYI).

These awards, supported by the World Intellectual Property Organization (WIPO), celebrate stakeholders who significantly impact innovation, creativity, and business through robust IP rights enforcement.

Carlo Santos, Globe’s Senior Director for Analytics, Intelligence, and Stakeholder Engagement, received the award on behalf of the company, acknowledging Globe’s proactive measures in the fight against the unauthorized distribution and sale of pirated content on the internet.

This recognition ties into the WIPO’s World IP Day theme for this year: “IP and SDGs: Building our common future with innovation and creativity.” Globe’s initiatives include a groundbreaking Memorandum of Understanding (MOU) with IPOPHL and leading internet service providers to establish a site-blocking mechanism aimed at curbing the access to pirate sites.

Globe is also advocating for the Senate’s swift passage of amendments to the Intellectual Property Code, which would institutionalize online site blocking to further protect Filipino creators.

“We are honored to be acknowledged for our efforts in promoting a culture of respect for intellectual property rights,” said Yoly Crisanto, Globe’s Chief Sustainability and Corporate Communications Officer.

“As a staunch advocate for robust IP protection, Globe remains committed to cultivating a thriving creative ecosystem in the Philippines by collaborating with all stakeholders to address digital piracy issues.”

Research by YouGov for the Coalition Against Piracy (CAP) shows that site blocking has a positive impact on local creative industries, with a majority of Filipino consumers supporting government crackdowns on piracy and showing willingness to pay for legitimate content.

The creative industry contributed approximately ₱1.6 trillion to the Philippines’ Gross Domestic Product (GDP) in 2022, representing 7.3% of the total. However, this is a decrease from the 7.5% reported in 2018, largely due to the effects of piracy.

Through its #PlayItRight advocacy, Globe continues to promote the consumption of content from legitimate sources, thereby supporting filmmakers and content creators and sustaining the livelihoods dependent on these industries.

Globe’s ongoing commitment to IP rights and its collaborative efforts with IPOPHL are crucial in fostering a more ethical and sustainable digital ecosystem in the Philippines.